Minority Entrepreneurs

December 15, 2011
http://tuoutreach.com/author/clayhickson/

Clay

According to the 2010 census, Maryland’s minorities account for almost half of its population, and the numbers are expected to continue growing throughout the next decade.  There also has been a corresponding increase in entrepreneurial activity by minorities, and in 2010 there were 164,253 minority-owned businesses in the state.

What is causing this surge in business activity by minorities in Maryland?  A primary factor is the state’s relatively stable economy.  Maryland has not been as affected by the recession as some states, like California, Florida or Michigan.  Unemployment rates have continually remained below the national average.  This translates into an environment conducive to entrepreneurial ventures by all groups.  A recent statewide survey conducted for the Maryland Department of Business and Economic Development and the Greater Baltimore Technology Council, reported that 28% of all Marylanders have owned or operated a business… and many are minorities.

Additionally, Maryland’s prime location next door to the nation’s capital encourages both out-of-state and foreign companies to relocate or expand their operations here, which results in more jobs and increased investment.  Maryland also houses top-ranked schools and federal labs (e.g., FDA, NIH), which lure bright international individuals to the area.  And many of these people take their innovative ideas into the private sector for commercialization and development, spurring even greater economic activities.

By no means a new phenomenon, minorities, particularly those who migrate from other countries, have significantly changed the business environment because they bring a different mindset and cultural background, which enrich society and the economy.  They are generally pioneers and risk takers.

Such is the case of Debora Varon, owner of Izzy’s Chocolates.  Debora, originally from Lima, Peru, initially came to the United States to earn her Ph.D.  In 2009 she saw great opportunity in the fact that Peruvian desserts are a rarity in the US, and could potentially be tapped as a new market segment. She decided to launch her own business making and selling chocotejas, a delectable coupling of fine Belgian chocolate, dulce de leche, fruits and nuts. Some of her unique flavors include pecans paired with plum and apricot and pineapple. Her brand now has a presence in upscale supermarkets like Whole Foods and has a growing following.

TowsonGlobal Business Incubator has its own share of minority entrepreneurs as well, including Samuel Demisse from Ethiopia. Samuel owns and operates Keffa Coffee, which since 2003, has been importing high-quality Ethiopian coffee beans directly from the farmers in his homeland.  He then distributes his beans to roasters across the US as well as internationally.  The company now counts more than 100 roasters as customers in Canada and several Asian countries, including some of the most prominent in the industry.   Samuel’s standing as one of only 350 certified coffee cuppers (tasters) in the world guarantees his products’ high quality, which is one of the reasons Keffa Coffee continues gaining international recognition.

Similarly, there is Shoaib Mastoor, who was born in Pakistan and migrated to the US to complete his Bachelors in Electrical Engineering.  After graduating, he worked for various startups selling technology, and eventually joined the family business, which manufactures and fabricates steel furniture and equipment used by commercial offices in Pakistan.  In 2008, Shoaib launched Vulcan International, realizing his vision of creating a means for promoting brands that are manufactured by tier one companies in other countries but are not able to market their products in the world’s largest market, the US.  With vendor alliances from Pakistan, Vulcan has instant credibility with suppliers in South Korea, Italy, Germany and China, who the company is representing in the US.

Minority entrepreneurs such as Debora, Samuel and Shoaib, continue to add creative and innovative new elements to our economy. Efforts like expanding the small business tax credit and facilitating initiatives that will unlock venture capital will allow small businesses of all kinds, including those owned by minorities, to develop those innovative ideas, thus helping create the jobs that are so vital for achieving sustainable growth.


TowsonGlobal’s Business Plan Competition Returns

November 2, 2011
http://tuoutreach.com/author/clayhickson/

Clay

The time has arrived! TowsonGlobal’s Business Plan Competition is back for a second year.   The inaugural competition brought entries from a diverse group of entrepreneurs with interesting business concepts.  All had the same goal in mind—success.  And this second annual event promises to be even more inspiring, helping stimulate innovation and entrepreneurship across the region.

While the basic format of the competition remains the same, a few changes have been made to help better prepare entrants and to make the competition more interactive. For this second competition, interested participants are invited to attend free workshops which focus on the basics of a business plan, including:

  • writing an effective executive summary,
  • conducting useful market analysis,
  • and developing realistic financial projections.

The five chosen finalists will attend a required boot camp to help prepare for their final presentations.  Also, this time, presentations will be made both in private and at a public forum.  After which, the winner will be announced at a networking reception.

Business Plan Competition Workshop #1 (October 2011)

Timeline & Process:

  • October 19, 2011 — Business Plan + Executive Summary Workshop
  • October 26, 2011 — Market Analysis Workshop
  • November 10, 2011 — Financial Projections Workshop
  • February 6, 2012 — Executive Summaries Due (3-5 pages)
  • February 20, 2012 — Finalists (5) selected and notified to submit business plans
  • February 27, 2012 — Presentation boot camp for finalists
  • March 27, 2012 — Deadline for finalists’ submissions of business plans and PowerPoint presentations
  • May 2, 2012—Finalists present in front of judges, winner selected

We hope that participants will get as much of the competition as the first group did.  Lisa Drouillard of My Hopeful Journey, one of two 2011 winners, commented, “The business plan competition helped me to think of my business in a more tangible way and not just as a concept.”  The other winner, Ben Walsh of Pure Bang Games, added that participation “strengthened our ties to other early stage startups, and most importantly, Towson University.”

TowsonGlobal is looking forward to seeing the exciting, innovative concepts that will be brought to the competition.  For more details on the competition, visit TowsonGlobal’s Business Plan Competition page or email us at info@towsonglobal.com .


Six Ways Towson University Is Becoming More Entrepreneurial

October 17, 2011
http://tuoutreach.com/author/clayhickson/

Clay

The Princeton Review’s recent release of its list of the most entrepreneurial colleges in the US provides a great opportunity for us at Towson University to reflect on how we are supporting the development of entrepreneurship.  While Towson was not included on this year’s list, there are a number of things we already are doing or can strengthen to be more entrepreneurial, including the following six initiatives:

  1. Business Incubation—In the spring of 2007 Towson University launched TowsonGlobal, a business incubator that helps entrepreneurial ventures, both university based and non-university based, learn how to compete in the global economy.  Research has shown that incubators associated with universities are more effective at developing thriving, sustainable businesses compared to stand-alone community incubators.  Currently, with 15 members and at 100% occupancy rate, the incubator plans to expand to larger facility in 2012 in the heart of Towson.

    TowsonGlobal's New Home, Expected Summer 2012

  2. Entrepreneurship Program/Major—Towson University established an entrepreneurship track in 2008 under the College of Business and Economics.  This program includes courses like Entrepreneurship & Small Business, Entrepreneurial Finance, and an Entrepreneurship Practicum.  The addition of experienced entrepreneurial faculty is helping to attract more and more students into the program.  CBE also is reviewing that curriculum and comparing it to top schools to explore opportunities for improvement.
  3. Business Plan Competitions—Under the direction of the incubator’s Advisory Board, the TowsonGlobal Business Plan Competition was launched in the spring of 2011.  The competition’s main goal is to encourage small business growth and innovation within the region.  The inaugural competition resulted in a tie after a panel of judges from leading companies in the area determined that both Pure Bang Games and My Hopeful Journeywere deserving of the honor.  Together, the winners received prize packages valued at almost $15,000.  For the 2012 competition, a series of workshops have been organized during the fall to help participants prepare even better business plans.  The finalists will present at a public forum on May 2, 2012.

    TowsonGlobal Business Plan Competition winners Lisa Drouillard of My Hopeful Journey (L) and Ben Walsh of Pure Bang Games( R) posing with their prize checks, April 28, 2011

  4. Facilitate Entrepreneurial Spirit—By partnering with other area organizations, Towson University is building a reputation as an institution that puts words into action.  For instance, in July 2011 TU hosted Think Big Baltimore, a day-long conference organized by area innovators that attracted over 200 registrants and featured expert panel discussions, keynote speakers, in-depth educational sessions, and lively networking events.  Plans already are underway for TBB 2012.
  5. Entrepreneurship Organizations/ClubsSIFE(Students in Free Enterprise), returned to Towson University in the spring of 2011. This is an international, non-profit organization that mobilizes students of all majors to become socially responsible business leaders by developing entrepreneurial skills.  It brings business leaders and student teams together to develop outreach projects that make a difference in their communities by using the positive power of business.

    (L-R) Biruk Lulseged, Curtis Johnson, Clay Hickson, Laleh Yousefi at SIFE Regional Competition, Philadelphia, PA, March 25, 2011

  6. Mentorship Programs—TowsonGlobal staff regularly meets with both student and community entrepreneurs to help review business ideas and to provide advice.  Budding entrepreneurs also are referred to mentors from SCORE, a nonprofit association dedicated to educating entrepreneurs and helping small businesses start, grow, and succeed.  In fact, TowsonGlobal and SCORE will be launching monthly Entrepreneur Office Hours, which will be open to anyone with a business idea who wants practical advice and critique.

Entrepreneurship Professor David Brannon captures the spirit of what is developing here at Towson University when he says:   “One of the keys, which aids in the growth and development of a successful program, is the approach that entrepreneurship is a way of thinking. Entrepreneurship is a means to follow your passions, develop innovation, create jobs, and to enact social change. It is a focus on recognizing opportunities to create value and understanding how to pursue those opportunities.”

Over time, colleges like those on The Princeton Review’s list (e.g., University of Houston, Babson College and Syracuse University) have developed extensive sources of support from within their institutions and across their communities that are focused on entrepreneurship education and on supporting entrepreneurial spirit.  There is much we can learn from the schools on the list, but I believe Towson University is well on its way to being a great entrepreneurial university.


Going On a Mission: Governor Martin O’Malley’s Asia Trade Mission

June 20, 2011

Clay

Developing personal relationships is crucial for success when doing business in the Asian region, and that means spending quality face-to-face time on the ground.  In an effort to encourage foreign investment, stimulate economic development, strengthen commercial ties, Maryland Governor Martin O’Malley led a trade mission to Asia May 31-June 11.  Towson University Interim President Marcia Welsh, Asia Studies Director Stephen Phillips, and I were privileged to be among the 68 people chosen to represent the State on this productive trip through China, South Korea and Vietnam.

This 11-day trip was the perfect opportunity, not only to improve existing relationships, but to showcase what Maryland and Towson University have to offer and how our ties can benefit all parties.

During our travels through Shanghai, Nanjing, Beijing, Seoul, and Hanoi, we attended some key events like the 13th Shanghai Bio-Forum, BioCapital Leadership’s Luncheon, the Maryland-Jiangsu Partnership Banquet, and the Vietnam-Maryland Cooperation Ceremony and Luncheon. Shanghai’s Tasly Group announced a $40 million investment in Maryland, the largest direct investment ever in our state by a Chinese company.

Additionally, Marlin Steel Wire, a Baltimore steel wire basket manufacturer, signed a collaboration agreement in Vietnam with a state-owned steel production firm.  AmeriSure Pharmaceuticals, a Rockville based company, signed an agreement to collaborate with one of Vietnam’s largest state-owned pharmaceutical firms. In addition, the Vietnam Natural Resources and Environmental Corporation agreed to promote Ellicott City’sBlue Wing Environmental Solutions & Technologies floating island products.

Towson University representatives (Steve Phillips, Clay Hickson, Ohoe Kim, and Marcia Welsh, 2nd – 5th from left, respectively) and Inha University representatives, Incheon, South Korea

Not to be left out, Towson University also signed three MOUs in Shanghai to provide faculty training and school management services programs in the Pudong area.  Two other Towson representatives also joined us for parts of the trip.  Alexandria Liu, a Towson University student interning at the Maryland Department of Business and Economic Development, participated in the China leg of the trip, and Mathematics Professor Ohoe Kim was in Korea helping to arrange meetings with various partner universities there.

To develop opportunities for TowsonGlobal Business Incubator and its member companies I met up with representatives of Shanghai Juke Biotech Park, an incubator specializing in helping biotech SMEs.  I also met with Ningxia Yinxing Energy Co., which focuses on green technologies and is exploring expansion to the US.  In Beijing, I met with Xin Feng Zhuoqun Technology Co., a professional circuit board processor that may be able to support current members.   These meetings were important steps to open doors for future collaborations between Asian enterprises and TowsonGlobal.

Despite a few hurdles – our bus got stuck on a mound of dirt and broken asphalt – we also had the opportunity to visit historic landmarks like the Presidential Palace in Nanjing and the Great Wall and Forbidden City in Beijing, to go hiking in Seoul, and to tour around the city of Hanoi.

Clay Hickson (center) and delegation members at the Presidential Palace, Nanjing, China

Clay Hickson and Marcia Welsh at the Great Wall, Beijing, China

I was honored to be a part of such significant efforts to bring Asia and Maryland together.  Being a part of the Governor’s delegation offered business and educational professionals opportunities to expand their networks and strengthen existing ties while gaining credibility.  The mission brought many opportunities for technology development and economic growth to our state.  Maryland’s future in these foreign markets looks bright, but success will all depend on the efforts we make to continue building ties in the region.


Baltimore “Thinks Big”

June 6, 2011

Clay

Baltimore’s time to think big has arrived! TowsonGlobal and Baltimore area innovators are organizing the first annual Think Big Baltimore, an educational forum where entrepreneurs and investors get together to discuss ideas and opportunities for growth.

This day-long event, hosted at Towson University, will feature expert panel discussions, keynote speakers, and in-depth educational sessions.  Attendees also will have the opportunity to generate new connections, catch up with other entrepreneurs, and share ideas over cocktails and appetizers in a powerful networking session the evening before. Finally, guests will participate in CrowdPitch, an event where selected pitching companies will present in front of a panel of experts and an audience.  Audience attendees will receive $100 of fun money which they can “invest” in their favorite pitching company.   The winner will be selected based on who receives the most “money”.

Events like Think Big Baltimore keep entrepreneurial spirit alive, create more jobs, generate opportunities for start-ups and small businesses, encourage innovation, and promote competition—all necessary for the Greater Baltimore area’s growth and success. Do not miss out on the opportunity to receive valuable advice from experts, or network with peers and investors.  Regardless of the stage a business is in, whether it is just an idea or a reality, Think Big Baltimore will be place to be!

The event will start with a networking reception on Tuesday, July 12th at 6:00 pm, followed by a day-long conference on July 13th, 2011, at Towson University. Use TowsonGlobal’s code 07132011 when you register, to get a special discount.  For more information, please visit http://www.thinkbigbaltimore.com/


PureBang Games and My Hopeful Journey Announced as the Winners of TowsonGlobal’s Business Plan Competition

April 14, 2011

Clay

TowsonGlobal’s first Business Plan Competition has found a winner… Two, in fact!   On April 11 five finalists—Hem of His Garment, My Hopeful Journey, Knight Protection Inc., PubRaiders.com, and Pure Bang Games—presented in front of a panel of distinguished judges over the course of three hours.  After careful consideration, Pure Bang Games and My Hopeful Journey were selected as winners.

Each entrant had fifteen minutes to present their business plans, followed by 10 minutes of Q&A.   The finalists were eloquent, confident and most importantly, very passionate about their ideas.  During the discussions, the judges provided insightful financial, marketing and management advice.

The competition was stiff, and in the end, there was a tie between the innovative ideas of PureBang Games and My Hopeful Journey.

Pure Bang Games Website

Pure Bang Games is a social game company poised to grab a chunk of the $1B social games market by creating fun, innovative social games aimed at women and tweens.  Their first title, My Pet Rock, is live on FaceBook and they are raising capital for marketing.

My Hopeful Journey's Website

My Hopeful Journey Website

My Hopeful Journey is a web-based application, much like a personal organizer, that changes the way women integrate infertility treatments into their lives.  It includes a calendar, task list and journal all in one application.   It is highly flexible and is accessible from any computer, phone or other device that has internet access.

Each winner will receive a prize package valued at $7,250, which will include the facilities, mentoring and networking assistance of a three-month Resident Membership in TowsonGlobal, promotional products and services from X-Sell Promotions, and a monetary prize of $2,000.

The support of sponsors has helped make TowsonGlobal’s competition a great success.  Thanks to Katz Abosch, Score of Greater Baltimore, Maryland Department of Business and Economic Development, X-Sell Promotions, Kevin Botsford of Merrill Lynch, Vince Talbert of PayPal, and YouNoodle.

TowsonGlobal’s latest effort in encouraging and strengthening entrepreneurial spirit and innovation in the Baltimore area has surpassed expectations.  The response for the competition has been gratifying and shows the great potential of entrepreneurs in our region.

Look for the next competition in the fall!


Getting it Right: How to Write a Winning Executive Summary

February 9, 2011

Clay

Research shows it only takes about 17 seconds to make a lasting impression. When you first meet someone, you only get a few glimpses of their personality, but it is enough to make you either want to learn more or to make you lose interest.

The Executive Summary works in a similar way.  It is the very first impression you give to a potential investor and the most important part of a business plan. So, how do you write a winning executive summary?

The main purpose of an executive summary is to explain your business in a clear and concise way.   Investors, CEOs, and lenders are busy and the executive summary may be the only thing they will ever read.  Tell the reader where your company is and where it’s headed, but most of all, show why you think your business will succeed.  Do not explain your entire plan, but highlight the key points.  Providing meaningless details is a mistake that small businesses often make.  Also, clear your vocabulary of superlatives and clichés; avoid using terms like “the best,” “groundbreaking,” “cutting-edge,” and “world class.”  Investors see these words too often; they hold no value and might make your project’s weaknesses much more evident. Be straightforward.

Photo credit: SXC, Brian Griesbaum

To make a powerful argument, you have to structure the summary in an organized way. A successful executive summary should have the following key elements:

  • a description of your company, including your products and/or services
  • your mission statement
  • your business’s management/the team
  • the market and your customer
  • marketing and sales plans
  • your competition
  • your business’s operations
  • financial projections and plans

To write the executive summary for your business plan, start by following the list above and writing one to three sentences about each topic.

Trying to describe your entire business in only a few pages isn’t easy, but if you wait until you have finished the business plan, the executive summary will practically write itself. Once you’re done, ask a friend or someone else to review it.  If they seem bored, or have no idea of what your business is about, then it will probably have the same effect on investors.

To view executive summary templates, and for additional information, visit TowsonGlobal’s Entrepreneurs Portal.


VIDEO: Towson Global Helps Entrepreneurs Bring Dreams to Reality

February 2, 2011

Clay

TowsonGlobal-Business Incubator was featured earlier this week in a news segment on WJZ. The segment emphasized that despite the tough economic climate for starting a business, Towson University’s incubator makes it easier for entrepreneurs to gain access to the resources needed. The new Business Plan Competition was highlighted as was new member, Keffa Coffee. If you are interested in participating in the Business Plan Competition, don’t forget that Executive Summaries are due on February 7th.


Three New Members Join TowsonGlobal

January 10, 2011

Clay

According to the Federal Reserve Bank’s Livingston Survey, the US economy is expected to grow at an annual rate of 2.5% in the first half of 2011, followed by growth of 2.9% in the second half of 2011. This moderate growth could be signaling economic recovery. Here at TowsonGlobal we are certainly seeing an increase in activity and are pleased to announce that three new companies have joined the incubator program:

Chesapeake Compensation Solutions LLC, a provider of compensation consulting services for mid-large sized firms and non-profit organizations, joins as an Associate Member.  The firm’s two principals bring over 43 years of combined hands-on experience in internal corporate and external compensation consulting.
Keffa Coffee LLC, a leading importer of specialty coffees to roasters across the United States and Canada, and also to several Asian countries, joins as a Resident Member. Keffa holds a significant quality advantage in the Ethiopian segment of the coffee industry because of the principal’s experience in the industry, his personal relationships with farmers in the major coffee growing areas of Ethiopia, and his product knowledge.  The owner is one of only 350 certified coffee tasters worldwide.
Sterling America Inc., a full service tax sale investment services company that provides investment opportunities for clients seeking safe, secure investments in tax liens and deeds across the United States, joins as an Associate Member. The firm’s products and services are designed to break down geographic limitations and open tax sale investment opportunities across the US to any individual or entity.

The technologies, products and services these companies are developing will greatly enhance the economic vibrancy and health of the Baltimore region.

Interested in tapping into the resources of TowsonGlobal? Enter our Business Plan Competition for startup companies, which offers a free 90-day Resident membership along with mentoring and advisory support services.  Visit www.towsonglobal.com for more information.


Video: DECO’s 2010 Holiday Card

December 13, 2010

Bobbie

For those that voted—No it wasn’t Jingle Bells, Frosty the Snowman, or Rudolph—our 2010 holiday video card includes our talented staff and students singing (and in some cases dancing) to our version of the 12 Days of Christmas.  Jenn Lake, our student graphic designer, deserves a  big THANK YOU for all her work in producing this year’s video.


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